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The brand «Giovanni Botticelli» has a long history and individual view on fashion. It’s known all over the world as a supplier of exclusive and eye-catching collections for men's wardrobe. Giovanni Botticelli network of menswear stores in Moscow is presented by 8 stores.

Free access for customers to electronics and computer technics had a positive effect on sales of these products. Opportunity to touch the model you like, feel ergonomics, experience display colors - all this has a positive effect on the visitor’s decision to purchase.

German women's clothing premium brand Marc Cain opened yet another boutique in the mall "Mega Teply Stan" (Moscow). Its entrance area was equipped with antitheft system Nedap FL 45 with built-in counting system, which allows not only to protect the goods from theft, but also to track statistics of visiting.

Detsky Mir Group is the largest retailer of children’s goods in Russia. As of today, the group consists of retail chains Detsky Mir, ELC (Early Learning Center) and a luxury store Children’s Gallery Yakimanka. National network of Detsky Mir continues active development in Russia, recently the company opened new store in the shopping mall "Voroshilov" (Volgograd). New design of the store includes fundamentally new lighting, navigation and audio systems and considers needs of both parents and children. The entrance is protected by antitheft system Nedap FL 30.

In the new shopping mall "Gallery Novosibirsk" on crossing of streets Gogolya and Michurina was opened the second Terranova store in Novosibirsk.
Terranova is a democratic Italian clothing brand with a 50-year history, being developed by the Teddy Group. About 567 stores of the brand work in 33 countries.
The new store was equipped with antitheft system Nedap Platinum 45 made of aluminum case and high-quality Plexiglas.

Marketing of Trade Center - pressing and important issue repeatedly discussed at conferences, exhibitions and roundtables. During the discussions, experts repeatedly mention that the strategically important indicator of the popularity of the object is an attendance. To determine the exact number of visitors the owners of trade objects can use customer tracking systems.

The Element Store company's engineers installed the counting 3D system of the German manufacturer Hella in the shopping center "Kurs" (Stupino). In conjunction with the Tenzor software, the counting system allows not only to determine the number of people coming in and out, but also to get analytical, graphical reports, to differentiate visitors by growth, to compare data for days, weeks, months and years.