News

The Smartori first club supermarket was opened at Leningradskoe shosse 112 (Moscow) and was equipped with antitheft systems Nedap EQ-30 Standard Black Edition.

Mall Aviapark creates a whole new perspective on shopping; so many retailers open their flagship stores there in a totally new concept.
29 August 2015 was opened a three-storey Debenhams store of British design with total area of 8400 square meters! The design of a new store is unique, which greatly differentiates it from the rest of the chain stores. The space is planned in a way that creates a play of light and form, with the entire assortment of store is conveniently placed in different categories and floors.

Company ElementStor made the whole complex of works to ensure the Debenhams department store with security systems. Professional engineers installed:

- Antitheft equipment Nedap FL 30 and FL 45 with integrated metal detector that can detect professional thieves with foiled bags or clothing items;
- Advanced 3D people counters Hella, which monitor store traffic for hours, days, weeks, months and years, generate reports in graphs and allow you to calculate the conversion rate and correct the staff schedule;

- Video surveillance system based on the CNB equipment;
- Access control systems Nedap AEOS;
- Laying of local data-processing network;
- Music broadcasting Inter-M.

Besides providing the store with complex security systems, Element Store also acted as the integrator of Plasma Samsung to play and broadcast advertising media content, which also became a distinctive feature of the new flagship store.
We thank Debenhams for the trust and hope the further effective cooperation!

Every year the organic lifestyle is gaining popularity: Organic Food, farmers markets, natural fabrics, organic cosmetics - all that is constantly flashes in the media, and stores are opened in streets of capital and in shopping malls. Chain stores of natural cosmetics Organic Shop offers more than 80 brands and 2,500 items of natural cosmetics for skin care and hair care all over the world to meet most stringent requirements of organic cosmetics. The company plans to open more than 100 stores in Russia and the CIS. The new store was opened at Leninsky prospect 72/2 (Moscow). To protect the entrance Organic Shop chose the antitheft equipment Nedap FL 45 with built-in visitor counters, allowing to track the attendance by the hour, day, week, month and year.

FUNDAY first stores in Russia were opened in September 2013. Now FUNDAY already has more than 50 retail stores. The ambitious plans of the company include opening of stores in every major city in Russia, which means that the network is working hard on development. A distinctive feature of FUNDAY is cheerful decoration of the hall and display windows, as well as favorable conditions for choosing, trying on and buying clothes. The new store was opened in the shopping center "Megan" (Simferopol). The entrance area of the shop is protected by antitheft equipment Nedap FL 45, which perfectly fits into any interior and provides reliable safety of the goods in the trading floor.

Visiting the mall, parents often need something to occupy their children to have an opportunity to quietly make purchases. After analyzing this need, marketers of shopping centers provided facilities children's entertainment centers in the concepts – places where you can leave your child safely and to absent yourself for any needs.
To track the number of entered and quitted persons at the entrance of the children's entertainment center in the shopping center "Malinki" (Novosibirsk) was installed the visitor counter Irisys 3110.

Name of the Russian retailer “TsentrObuv” has long been firmly established himself in the footwear market. Founded in 1992, the company quickly developed, and by the middle of 2014 consisted of 1,500 stores in 300 cities of Russia and its own administrative centers. The company keeps developing on the local market. The assortment of products in stores is represented by more than 2,500 items.
In the store on Kosmonavtov St.34b (Korolev) Element Store engineers have replaced outdated antitheft system with the Dutch equipment Nedap FL 30.